Helping to develop Michaelmas goose market
  An easy start scheme to help goose producers take advantage of the Michaelmas market without needing to process small numbers of birds is being launched by Norfolk Geese in partnership with Gulliver Geese.

Producers will be able to order finished geese to be reared and processed by the partnership, Norfolk Goose Breeders, and then market them in their own locality to develop Michaelmas sales.

"Unfortunately the initial set-up costs for processing numbers as small as 20 geese are very high and this has stopped many producers from developing this market. Feedback from last years Michaelmas has proved there is a market, but it will have to be developed to reach economic levels across the country."

Under the plan producers will place an order for a number of processed geese at certain weights; Norfolk Goose Breeders will rear these birds using a published rearing plan, then kill and pluck birds ready for collection or delivery mid September.